Until now, it was only a suspicion. It started a few months back while looking at emails delivery. At first, I thought it was just a fluke and discarded it, but I should have paid more attention. For a year now, we slowly saw more and more lead generation agencies moving to Outlook. In the …

I believe QuickMail is the best tool for lead gen agencies, and this is why: Talking to many agencies, I realised that I did a pretty poor job at communicating what’s new on QuickMail over the years and how they could benefit from new features in QuickMail, but rather than doing a boring list of …

Oops – you didn’t realize it, but in sending what you thought was a great first touch email, you composed a message that’s heading straight to the spam filter. After spending your time crafting a great message with all the elements of a successful cold email, it’s frustrating to think that your message might not …

Some cold emails are colossally bad, some have more success than anyone could have anticipated, but most are in between – not wonderful, not bad – just average. These emails will likely get some opens and replies, but they’re never going to give your company the wildfire success that you’re hoping for. Taking a good email …

Everyone thinks of cold email in the most traditional sense – as a lead generator or a tool for making sales for a business. While this is certainly the most likely reason for using cold email, it’s not the only one. Cold email is a powerful tool that connects you to other people, and there …

Cold email deliverability doesn’t have to be the stuff that great sagas are made of. In fact, you can narrow the basics down to just a couple of key ideas. It’s true that there are many nuances of email deliverability and people who devote their entire business to the subject, but for basic understanding, all …

Cold emails are your big chance to get your product or service in front of enthusiastic prospects, so you don’t want to blow it on a poorly written email that will get sent straight to the trash. There are plenty of ways you can get creative and express your message and avoid doing these seven …

You’ve got the hottest product or service, and you’ve written a cold email that your prospects can’t refuse. The one thing between you and your next sale is your email deliverability. If your email doesn’t get inboxed, you’ll never have the chance to get the replies you need to make the deals you want. When …

After analyzing the last 50 million cold emails sent with QuickMail, it’s fair to say we’ve done our research. Now that we’ve done our homework, we’re ready to share what we’ve learned and to set the record straight on email subject lines. That seemingly simple one-liner has become such a complicated entity, with clashing ideas …