The goal of cold email outreach isn't more sales. Your cold emails should be a conversation starter. You need to arouse the recipients’ interest in what you have to offer and then work on converting your… Continue Reading
Every sales team has a love-hate relationship with sales prospecting. In the gold rush days, thousands of gold prospectors took shots at riverbeds and drylands, hoping to strike gold. Well, prospecting is the same process —… Continue Reading
Most brands know that customers won’t typically just see a single ad and convert right away. Typically, most users will need to come across a brand multiple times before even considering becoming a lead. Sales… Continue Reading
